Elements of Our Brand
Within the overall ScanSource brand, the logo is one of the most important elements. For this to remain easily recognizable, it is imperative that we maintain graphic unity and a consistent look across a wide variety of correct applications.
Our logo can consist of two primary elements: icon and logotype.
Logo Usage Guidelines
Clear Space and Sizing
Do not reproduce the ScanSource logo smaller than 1.25 inches (or 90 pixels) in width. This ensures a clear reproduction of the logo and other elements. If the physical size of a product or placement won’t accommodate a minimum size logo, please speak with Worldwide Marketing.
Always maintain a minimum clearance with an x-height equal to the height of the lowercase “n” in the ScanSource logotype.
Due to size limitations with embroidery, we will only use the ScanSource Corporate logo with no technology descriptor on embroidered specialty items. The minimum width for an embroidered logo is 2.75”.
Usage on Backgrounds
4-color on black
Four-color on color (unless red, orange, or gray)
Four-color on light blend
Four-color on dark blend
Grayscale on color
One-color reversed
One-color
Watermark (15%-40% black)
Embroidered logo in use
Unacceptable Usages
Do not outline the logo.
Do not re-create the logo.
Do not crop the logo.
Do not change typeface.
Do not center the icon above the logotype.
Do not change the colors of the logo.
Do not place logo over an image that makes it illegible.
Do not center the icon above the logotype.
Do not append text to the icon or logotype other than options expressly approved in this guide.
Do not stretch the icon or logotype. Do not skew the perspective, or stretch the width or height.
Do not change the size relationship or the icon and the logotype.
