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Government Source Web Seminars

Learn about the Government Source program and build your knowledge of the Government/Public Sector market by attending our Government focused web seminars.

MARKETING

We can help drive your Government business.
As a partner in ScanSource’s Government Source Program, you will have access to numerous marketing vehicles to help you close government business.  We can assist you with educational web seminars, telemarketing, direct mail and electronic mail campaigns, trade shows, events, etc.  Please visit the Government Source Marketing Opportunities page to learn more about how ScanSource can help you market to your government customers.
 
Helpful Tips in Marketing to the Government and/or Public Sector

  • Networking – it’s an effective way to meet potential teaming partners and potential buyers.  Networking with the right people will be beneficial to winning government business.
  • Telemarketing – get help with your government leads.  Leverage the resources at ScanSource to help qualify leads and set up appointments.
  • Advertising – Look at targeted magazines, e-newsletters, etc. that will hit your intended audience as a place to advertise your business and services.  ScanSource can help you generate ads that are targeted to federal and/or state and local business.
  • ScanSource has the tools and resources to help you implement a government marketing campaign.  As a Government Source partner, we want to help you foster the leads that we give you and turn them in real opportunities for incremental business. 
While networking, telemarketing and advertising are all useful tools, the key to win government contracts is to get out there, develop relationships with the key decision makers and be persistent in your marketing strategy and your follow up.